Time Inc. is one of the world's leading media companies. Having a monthly global print audience of over 120 million and worldwide digital properties that attract more than 120 million visitors every month. Their brands include Sports Illustrated, InStyle, Time, Real Simple, Southern Living, Cooking Light, Fortune and Food & Wine. as well as more than 50 diverse titles in the United Kingdom such as Decanter and Horse & Hound.
Time Inc. also presents and advertises large celebrated events and franchises such as; the Fortune 500, Time 100, People’s Sexiest Man Alive, Sports Illustrated’s Sportsman of the Year, the Food & Wine Classic in Aspen, the Essence Festival and the biennial Fortune Global Forum.
In 2014, thousands of people attended these events. As well as this, they also provide content marketing, targeted local print and digital advertising programs, branded book publishing and marketing and support services, including subscription sales services for magazines and other products, retail distribution and marketing services and customer service and fulfillment services, for themselves and third-party clients, including other magazine publishers.
How this research has influenced my planning
1. They meet a wide range of people around the world.
2. Their website looks modern and mature. - I like the design of the website
3. Te fonts - they use different fonts for different text around the page
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